Beauty Success spreads its wings !

The number 1 franchise for selective perfumery has a new visual identity. The starting point? A new positioning: “Bien-être et belle humeur”, or wellbeing and satisfaction.

Beauty Success sets the tone and asserts a true branding personality. A whole new world of branding adapted to the current climate, and a nod to positivism and good spirits!

A new logo, a new tenor of communication, a new setting, a new audio identity, a new consumer magazine, a new and relevant brand, a new website, not forgetting the little everyday Beauty Success touches... such are the ingredients of this Success Story!