In association with Fullsix, Raymond Interactive has been chosen by Renault to apply its new brand identity to the group’s commercial websites in France and internationally.
Main assignments achieved: benchmarking of automobile sites and creation of key web pages: homepage, page presenting the various vehicle models, product page, and pages for configuring a vehicle.
Raymond Interactive has also developed some simplified guidelines to help the Renault teams implement the new visual identity on the corporate site at www.renault.com and on the group’s intranet.